7 Generative AI Startups You Should Keep an Eye On

The artificial intelligence boom is far from over. In fact, we’re just getting started, and the popularity of tools like ChatGPT and Midjourney are leading the way.

But AI isn’t confined to generative tech. There are heaps of AI startups putting artificial intelligence and machine learning to good use.

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1.Anthropic

Anthropic, a pioneering AI startup founded in 2021 by a group of ex-OpenAI execs, focuses on creating responsible AI systems and language models.

The San Francisco-based company’s focus is pushing the boundaries of AI research and building safety-centered products that benefit humans. It aims to achieve this by integrating human feedback into creating robust, interpretable, and steerable AI systems.

An illustration of a robot-human handshake

One of Anthropic’s projects is Claude, an AI chatbot programmed with stringent rules, including Apple rules for app developers and the UN Declaration of Human Rights, to mitigate the risk of generating harmful or undesirable responses.

Claude performs various text processing and conversational tasks, including producing creative content and detailed instructions, coding, dialoguing, and extracting fundamental concepts from scholarly materials. You can also use Claude in the customer service, coaching, and legal fields.

Anthropic’s homepage

Anthropic is funded by various investors, including Google, Jaan Tallinn (co-founder of Skype), Spark Capital, and the Center for Emerging Risk Research (CERR).

Glean is an AI-powered workplace search founded in 2019 by Arvind Jain, a former Google engineer, and other industry experts. It scans all your company’s apps, leveraging language, context, behavior, and relationships to provide personalized answers.

Soundraw homepage

Glean utilizesGPT-4 and other large language modelsfor the semantic understanding of natural language requests. It also trains on your company database, including content and conversations, to enhance the accuracy and relevance of searches.

The workplace search also taps into insights from trending topics, your mentions, and ongoing tasks to provide personalized results and recommend relevant information. In cases where knowledge materials are scarce, Glean identifies and recommends a company expert.

Synthesia’s free AI video demo page

Glean features a chat assistant that offers responses drawn from across all your conversations, documents, and other sources. In addition, it indicates the sources of answers and how each response is generated.

The search product also includes “in-context recommendations,” a feature designed to provide users with additional content and insights related to their ongoing tasks. For instance, if you need more information on a topic you’re working on, type CTRL + J (Windows) or CMD + J (macOS) to see clickable suggestions for relevant content from across the company.

Glean also features a governance engine that restricts user access to only permitted information, ensuring compliance and data security.

Glean serves customers in numerous industries, including media, technology, education, and healthcare. Additionally, it has backing from several investors, including Sequoia Capital, Kleiner Perkins, Lightspeed Venture Partners, and General Catalyst.

3.Soundraw

Soundraw is an AI music generator designed to create unique and royalty-free music. To create music, specify the desired length and tempo, and select the mood, genre, theme, tempo, or instrument to start generating.

Soundraw will generate several variations, from which you can choose the one you want to customize further. You can manually adjust elements like music length, tempo, and instrument emphasis, to suit your preferences.

The generated music can be used in personal or commercial audio content, including audiobooks, radio programs, and guided meditations.

4.Observe.AI

Observe.AI is an AI company renowned for its contact center LLM designed to help call centers succeed at every customer interaction. The startup claims to have built Observe.AI on generative AI and a propriety contact center LLM.

The company, founded in 2017 by Swapnil Jain, Akash Singh, and Sharath Keshava, prides itself on serving a list of industry leaders. Its customers include Public Storage, Pearson, Accolade, and Group 1 Automotive.

Observe.AI provides insights from all customer interactions across all channels for threat and opportunity analysis. This helps improve customer satisfaction, reduce average handling time, and heighten compliance.

One of its most crucial functionalities is Supervisor Assist. It enables contact center supervisors to monitor live customer interactions, prioritize conversations requiring their intervention, communicate with multiple agents, and synchronize remote teams.

Observe.AI also uses past insights and agent performance data to provide tailored coaching in real time. Supervisors can also provide live support to agents during their interactions with customers. The aim is to address an agent’s specific area that needs improvement to help them excel in sales, customer satisfaction, and compliance.

The startup has received financial backing from multiple investors, including Nexus Venture Partners, Menlo Ventures, Zoom, and SoftBank Vision Fund.

5.Synthesia

In 2017, Victor Riparbelli and several co-founders launched Synthesia, a service that aims to streamline video production by eliminating cameras, actors, and other expenses. The potential of this venture has attracted several investors, including Nvidia, Kleiner Perkins, FirstMark Capital, and venture capital firm Accel.

The intuitive and user-friendlyAI video generatorlets you create videos from text and animated avatars. To create a video, type some text, select an avatar, and specify the preferred language.

Note that you can create an avatar of yourself or a team member, complete with a custom voice, and use it to deliver various video presentations, including those for internal communications, training, marketing, and sales enablement.

Synthesia also supports collaboration with team members on video projects and lets you upload fonts, soundtracks, and media elements.

6.Veesual AI

Veesual is an AI startup that enables fashion brands to create virtual try-on experiences for e-commerce. Founded in 2020 by Damien Meurisse and Maxime Patte, the company is driven by its shared vision of transforming how customers shop for clothes online.

Veesual AI utilizes generative AI to merge images of clothing and people to produce detailed and realistic visuals. It allows shoppers to test out different outfits on models of their choice virtually. The goal is to deliver a personalized experience to customers by precisely presenting how the apparel will appear on their body type.

7.Stability AI

Stability AI is a leading open-source generative intelligence company that trains models that startups can build upon. It’s also the startup behind Stable Diffusion, a text-to-image generator.

The company is actively developing Open AI models across various domains, including image, audio, video, 3D, and biology. Its most famous product isStable Diffusion, a text-to-image generator rivaling Midjourney and DALL-E.

Stable Diffusion’s latest version, Stable Diffusion XL, or SDXL, also lets you input an image to generate variations of that image.

Other products include DreamStudio, the company’s premium text-to-image suite, and Clipdrop, an ecosystem of apps, plugins, and resources designed for creators. The company also offers dedicated plugins for both Photoshop and Blender.

Generative AI Is Just Getting Started

The generative AI startup scene now features products that can produce new content across various domains, including code, images, audio, video, poems, and 3D product designs, with little to no human assistance. Generative AI startups also consistently secure substantial funding from leading tech companies and venture capital firms to further their ambitions.

While humans are generally more creative than AI, there’s a growing trend among generative AI startups to develop products that surpass human creativity. These advancements raise concerns among skeptics about the potential for significant job displacement within the creative sector.

What will the impact of generative AI be on the job market? Here are some ways this emerging technology is set to change the future of work.

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