Google Chrome is among thebest browsers for Android, packing plenty of features and delivering excellent performance. Whether you use a flagship device like theSamsung Galaxy S23 Ultra, theGalaxy Z Fold 5-style foldable, or the mid-rangeGoogle Pixel 7a, Chrome should be the default browser on your phone.

By default, Chrome is smart enough to deliver a safe browsing experience by blocking low-quality and scammy ads, pop-ups, and unwanted notifications. But there can be instances where the browser gets this wrong. Or you might want greater control over Chrome’s ads and notifications permission and tweak them as you like.

Google Chrome for desktop - Privacy and Settings - Site Settings

How to disable Google Chrome’s pop-up blocker

Not all pop-ups are intrusive ads, Chrome

Ads play an important role in a site’s functioning, allowing the publisher to monetize visitors and offer content for free to their readers. The problem is that some websites show intrusive or misleading ads that can get the visitor scammed if they click them and follow through.

Google Chrome for desktop showing the site settings menu

Another possibility is that a new publisher might have acquired your favorite website. While the site previously sent you relevant notifications of timely news, it now abuses that permission to send spammy and unwanted content.

The default Google Chrome settings automatically block intrusive ads and prevent sites from sending you unwanted notifications. But if you aren’t tech-savvy, you might have unintentionally changed or granted a site’s permission to bypass this restriction. This is why you might want to review and change Google Chrome’s ads permissions to end spammy ads and unwanted notifications.

Google Chrome for Android - Site settings

Google Chrome blocks misleading ads on sites known to be regular offenders. But if you accidentally changed Chrome’s ad permissions on your PC, follow the steps below.

You can tweak the ad permissions of a website individually for greater control. With the site open, click thelock iconin the omnibox next to the URL and selectSite settings. A window opens with that site’s permissions. Find theIntrusive adsoption and change it toBlockorAllow.

Google Chrome for Android - Block intrusive ads

If you haven’t already,set Google Chrome as your default browseron your PC and phone.

How to block intrusive ads on Google Chrome for mobile

Google Chrome also lets you block intrusive and low-quality ads on mobile. Here’s how.

How to block website notifications in Google Chrome

Intrusive ads are only one part of the equation. Some websites can spam you with unwanted notifications. But for this, they need access to the notification permission. However, a scammy website can annoy you by repeatedly asking for notification permission before you eventually give in to its demand.

This opens the floodgates to low-quality spammy notifications from that site showing on your PC. Here’s how you may manage and block website notifications in Google Chrome.

Blocking site notifications in Gogole Chrome on Desktop

In the same Notifications menu, you’ll see a list of websites that can and cannot send you notifications. Select a website to customize its permissions or its notification access.

Low-quality website notifications are a bigger problem on mobile devices. However, Chrome also lets you tweak the website notification permission from mobile.

Google Chrome doesn’t sync websites from which you have blocked or allowed notifications across PC and mobile. So, if you stop notifications from a site on your PC, it doesn’t sync to your phone. Instead, you must block it again from your phone manually. This is an annoying limitation, butChrome for Android has several other useful tricksto make up for this.

Get the most out of Google Chrome

Google Chrome is a powerful browser, and you are unlikely to have discovered all its features. Once you’re done customizing the browser’s ads and site permission settings as per your needs, check outhow to run Chrome’s Safety Checkto detect compromised, reused, and weak passwords. And then check out thebest Google Chrome tips and tricks for desktops.